So the Apple media event for 12th September is over and Apple announced:

  • updated iPods with larger storage space and brighter screens. Also new iPod software that will allow screen brightness control.
  • new iPod games for download on iTunes;
  • updated iPod Nano’s now with metal cases twice as much storage and in colors;
  • a new and physically smaller iPod Shuffle;
  • iTunes version 7.0 with some neat new features;
  • higher resolution TV show video downloads, now at 640 x 480;
  • full movie downloads from iTunes at near DVD quality priced from 9.99 to 14.99…75 available now..U.S. only for the time being; and
  • a preview of an iTV on-set device that will allow wireless high quality video to TV’s due to be released in Q1 2007

No wide screen iPod but still lot of improvements.¬† With the integration of media, software and hardware I think this will be enough to keep Apple as the one to beat.¬† I also feel they are building a solid approach to doing video on line.¬† It’s a solution that works.

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